Phil LongDealerships
KS
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UnderpricedVIN · 1B8WKBL02J5SGYTG5

2021 Ford Explorer

Limited · Used · Velocity Blue
SUV
Mileage
93,436 mi
Days on lot
29d
Drivetrain
AWD
Fuel
Gas
Rooftop
Ford Motor City
Listed
2026-04-12
How matching works in production

The demo uses listing-level specs. In production, Kevin² VIN-decodes via NHTSA vPIC and DataOne for atomic spec parity (build sheet, options package, factory color code), then applies color-family scoring on top. The 500mi-radius scan runs hourly; pricing recommendations push to your DMS (vAuto / vinSolutions / CDK / Reynolds) with full audit trail.

Kevin² recommendation
Current list price
$13,000
Margin $1,101 · 8.5%
Recommended price
$13,500
New margin $1,601 · 11.9%
Net impact
+$500
+3.8% · margin Δ $500
Reasoning:Local median of 6 comparable listings
Recommend-only. In production this is one click to your DMS with full audit trail.
Local market · 500mi6 comps
$13,500median
You: $13,000 · -3.7% vs median
$12,250$13,000$13,500$14,000$14,000
Lowp25Medianp75High
National benchmark3 comps
$12,500median
You: $13,000 · +4.0% vs median
$12,000$12,000$12,500$12,750$12,750
Lowp25Medianp75High
Color match confidence
Comparing your Velocity Blue against 9 comps · Blue family
100%exact· Exact match
7 comps
Velocity Blue
88%near· Same shade family
2 comps
Antimatter BlueAtlas Blue Metallic

Local comps · 500mi radius

6 listings · Colorado, Albuquerque, Phoenix, SLC, Wichita corridor

6
DealerYear · TrimColorMilesPricevs YouMatch
Mike Maroone Automotive
6mi·local
2021 · Limited
Velocity Blue
91k$14,000+$1,000
+7.7%
97
Lewis Ford Raton
95mi·local
2021 · Limited
Velocity Blue
97k$12,250−$750
-5.8%
96
Lewis Ford Raton
95mi·local
2020 · Limited
Velocity Blue
93k$13,000
88
Spradley Barr Ford
45mi·local
2020 · Limited
Antimatter Blue
94k$14,000+$1,000
+7.7%
85
AutoNation Ford Littleton
71mi·local
2020 · Limited
Velocity Blue
97k$13,000
84
McCloskey Motors
4mi·local
2022 · Limited
Atlas Blue Metallic
88k$13,500+$500
+3.8%
81

National benchmark comps

3 listings · large-metro reference set

3
DealerYear · TrimColorMilesPricevs YouMatch
Park Cities Ford of Dallas
790mi·national
2021 · Limited
Velocity Blue
95k$12,750−$250
-1.9%
99
AutoNation Ford Bellevue
1320mi·national
2021 · Limited
Velocity Blue
92k$12,500−$500
-3.8%
98
Lithia Ford of Medford
1200mi·national
2021 · Limited
Velocity Blue
91k$12,000−$1,000
-7.7%
97