Back to inventorySUVColor-family scoring is unique to Kevin²6
6
Priced rightVIN · PZVLJS99SU1ADAE5U
2023 Ford Explorer
Base · Used · Atlas Blue
- Mileage
- 51,620 mi
- Days on lot
- 46d
- Drivetrain
- RWD
- Fuel
- Hybrid
- Rooftop
- Ford of Denver
- Listed
- 2026-03-26
How matching works in production
The demo uses listing-level specs. In production, Kevin² VIN-decodes via NHTSA vPIC and DataOne for atomic spec parity (build sheet, options package, factory color code), then applies color-family scoring on top. The 500mi-radius scan runs hourly; pricing recommendations push to your DMS (vAuto / vinSolutions / CDK / Reynolds) with full audit trail.
Kevin² recommendation
Current list price
$20,250
Margin $1,767 · 8.7%
Recommended price
$19,700
New margin $1,217 · 6.2%
Net impact
−$550
-2.7% · margin Δ -$550
Reasoning:Local median of 6 comparable listings · On lot 30+ days — slight nudge (-1.5%)
Recommend-only. In production this is one click to your DMS with full audit trail.
Local market · 500mi6 comps
$20,000median
You: $20,250 · +1.3% vs median
$19,000$19,250$20,000$20,500$21,250
Lowp25Medianp75High
National benchmark6 comps
$19,500median
You: $20,250 · +3.8% vs median
$18,750$19,000$19,500$20,000$20,250
Lowp25Medianp75High
Color match confidence
Comparing your Atlas Blue against 12 comps · Blue family
100%exact· Exact match
9 compsAtlas Blue
88%near· Same shade family
3 compsVelocity Blue
Local comps · 500mi radius
6 listings · Colorado, Albuquerque, Phoenix, SLC, Wichita corridor
| Dealer | Year · Trim | Color | Miles | Price | vs You | Match |
|---|---|---|---|---|---|---|
Spradley Barr Ford 45mi·local | 2023 · Base | Atlas Blue | 52k | $20,000 | −$250 -1.2% | 99 |
Freedom Ford of Pueblo 44mi·local | 2023 · Base | Atlas Blue | 46k | $19,250 | −$1,000 -4.9% | 94 |
AutoNation Ford Littleton 71mi·local | 2023 · Base | Atlas Blue | 46k | $19,250 | −$1,000 -4.9% | 94 |
Mike Maroone Automotive 6mi·local | 2023 · Base | Velocity Blue | 55k | $21,250 | +$1,000 +4.9% | 93 |
Lewis Ford Raton 95mi·local | 2022 · Base | Atlas Blue | 57k | $20,500 | +$250 +1.2% | 81 |
Mike Maroone Automotive 6mi·local | 2022 · Base | Velocity Blue | 55k | $19,000 | −$1,250 -6.2% | 81 |
National benchmark comps
6 listings · large-metro reference set
| Dealer | Year · Trim | Color | Miles | Price | vs You | Match |
|---|---|---|---|---|---|---|
CarMax Seattle 1320mi·national | 2023 · Base | Atlas Blue | 51k | $18,750 | −$1,500 -7.4% | 99 |
Carvana Atlanta 1420mi·national | 2023 · Base | Atlas Blue | 48k | $19,500 | −$750 -3.7% | 96 |
Lithia Ford of Medford 1200mi·national | 2023 · Base | Atlas Blue | 55k | $19,500 | −$750 -3.7% | 96 |
CarMax Seattle 1320mi·national | 2023 · Base | Atlas Blue | 47k | $20,250 | — | 95 |
AutoNation Ford Scottsdale 740mi·national | 2023 · Base | Velocity Blue | 48k | $19,000 | −$1,250 -6.2% | 92 |
Lithia Ford of Medford 1200mi·national | 2022 · Base | Atlas Blue | 49k | $20,000 | −$250 -1.2% | 84 |